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WaterHog Max Roll Goods Inlay Logo Mat

Product Number 2268
WaterHog Max Roll Goods Inlay can be customized to feature your logo. During the precise inlay process, the area that will display your logo is cut from the mat and appropriate colors are inlaid in the cut-out, much like a jigsaw puzzle. This process results in razor-sharp designs and is recommended for large entrance areas or custom applications.
  • Clean & Dry - Bi-level surface effectively scrapes dirt and moisture from shoes, trapping it beneath shoe level to prevent tracking
  • Durable & Fade Resistant - Reinforced rubber nubs prevent pile from crushing and extend the performance life of the mat; solution-dyed fabric is fade-resistant
  • Safe - Beveled edges provide a safe transition from floor to mat; certified high-traction by the National Floor Safety Institute (NFSI)
  • 17 logo colors and 7 background colors to choose from
  • 3/8" thick and available in custom sizes from 3' x 3' to 12' X 50' with smooth rubber backing
  • Designed to be installed like carpeting or loose-laid like a mat; vinyl nosing available for border (sold separately)

Custom sizes are available in the following widths up to 50' in length.  Please note that widths over 6' are manufactured by seaming together two 6' wide mats and trimming as needed.

  • 3' widths
  • 4' widths
  • 5' widths
  • 6' widths
  • 7' widths
  • 8' widths
  • 9' widths
  • 10' widths
  • 11' widths
  • 12' widths

The minimum size for a custom roll goods mat is 3' x 3'.
The maximum custom size is 12' x 50'.

Available with smooth backing only.

Please note, mat sizes are approximate as rubber shrinks and expands in conjunction with temperature and time.  Tolerable manufacturing size variance is 3-5%.

Material: Solution-dyed PET (polyethylene terephthalate), 3% latex

Weight: 30 ounces/yard2
Construction: Needle-punched
Design: Herringbone

Logo Material: Solution-dyed polypropylene
Weight: 52 ounces/yard2
Construction: Needle-punched

Material: SBR rubber - smooth only
Thickness: 78-mil

Overall Thickness: 3/8 inch (0.375")


  • Passes DOC-FF1-70 for the surface flammability of carpets
  • Certified high-traction by the National Floor Safety Institute (NFSI)

WaterHog Max Roll Goods Inlay mats are produced using an inlay process, where colored material is cut and pieced together by hand before pressing into rubber.  As a result, there are very strict design requirements for this product.  PMS color matching is not available.

Minimum Text Height: 3" (includes lower case text)
Minimum Line Thickness: 3/8"
Any space between letters or design elements must be at minimum 3/8"
These text requirements are for general use; however, special fonts and very thin letter forms may need to be made larger or thicker and will be approached on a case-by-case basis.

Gradients, tints, screens and transparencies are not supported and should not be used.

Waterhog Max Roll Goods Inlay Logo mats can be cleaned using the following instructions:

  • Vacuum regularly (daily in high-traffic commercial areas; weekly in lower-traffic areas)
  • Extract or hose off as needed to remove heavy soil/debris
  • Hang mat to dry

Always make sure the mat is dry before placing it back in service.

Determine the number of square feet that you will need.  Measure the length and width of the area you wish to cover.   Multiply the width by the length to get the square footage of the space.  For areas that are not rectangular, break the area into smaller rectangles.  Multiply the width times the length for each of the smaller rectangles separately, and add up all the results to arrive at the overall square footage.

Remove any old floor coverings, debris, and adhesives from the floor.  Clean the entire floor surface of any dust, drywall mud, etc.   Once the floor has been cleaned, allow it to dry completely.   Allow the matting material to sit in the area uninstalled for several hours so it can acclimate to room temperature prior to installation.

Apply your adhesive to the prepared floor according to the adhesive manufacturer's directions.  We recommend CA024 multi-purpose solvent-free adhesive for all installations, both indoor and outdoor.  Never use an adhesive that contains solvents.  Similar to laying carpet, roll the matting out over the installation area (paying careful attention to the location and orientation of your logo).  Carefully trim the excess material around the perimeter using a utility knife.